Lesrives Davalon

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Archives October 23, 2025

Personalized Beer Coasters Will Drive Visitors To You

If you desire more traffic on your beer label’s site, the basic, beneficial and well-accepted beer coaster may be the response! A current German market research describes the beer coaster as one of the customers’ favorite forms of marketing. Survey individuals classified beer mat ads as entertaining, captivating, attractive and non-intrusive. More than 50% would take a mat house with them– and they’re a lot more useful than a soggy cocktail napkin. Their sturdiness is what makes mats a viable marketing format.

Your clients come across a beer mat in their totally free time in an unwinded environment where their attention will be drawn to the mat on the table. If you have joined the growing number of companies buying advertising area on the beer home page you will see how beer mats or beer mats drive up the traffic count. You can create customized labels, mats here:

  • custom bottle caps for home brewing

  • tin sign maker

  • custom beer label

 

The next action is getting your beer mats under the noses of your target audience. Of course it normal practice to provide beer coasters to the brew clubs, restaurants and clubs that sell your beer. Let’s extend the market! Do you offer your item in cyber-pubs, or non-alcoholic drinks in cyber-cafes? Providing mats to these venues is a marketing chance that is bound to succeed.

Making beer mats readily available at your cubicle, stroll through the crowds at beer celebrations offering out coasters as you go. Contact sporting events and local fairs offering beer gardens– you will provide their beer mats! When your company sponsors or offers beverages for a charity or special occasion, consist of beer mats in your handout goody bag.

Contests are an interactive method of drawing in attention to your coaster and on to your website. Along with your logo and business name, ‘Win A Pub Crawl In LA’ is sure to get attention! Add an arrow or ‘turn over mat to find out how’ and use the other hand to ask the customer to visit your site for information.

Contest marketing on coasters is ideal for circulation at events and festivals. Participate in with a display table and a computer system with your website running so individuals can go into and sign up with the enjoyable immediately. Signs will prompt those present to look at the mat and visit your site.

mats are collectible. An easy Internet search proves their popularity. Including your brewing company’s website address on unique collection editions, lottery game or voucher projects, etc., will enhance the coaster’s value for beer enthusiasts and mat collectors.

Remember, beer mats may not be drinkable however they’re portable. Very few consumers take house a beer bottle with its label, set it in front of their computer and log-on; but they will take home a beer mat!

If you want more traffic on your beer label’s website, the simple, well-accepted and useful beer mat might be the response! If you have actually signed up with the growing number of business purchasing advertising area on the beer house page you will see how beer mats or beer mats drive up the traffic count.

Of course it is common practice to supply beer coasters to the brew clubs, dining establishments and clubs that offer your beer. Making beer mats available at your booth, roam the crowds at beer festivals offering out coasters as you go. Contact sporting events and regional fairs using beer gardens– you will supply their beer coasters!